Case Study | Legal Services Marketplace
Engineering a Governed Legal Services Marketplace for Allegro
Aykan built a two-sided marketplace that helps clients define legal needs, enables lawyers to respond with structured proposals, and gives Allegro operational oversight.
Microsoft Azure, Azure OpenAI and Azure DevOps provide the cloud, intelligence, observability and delivery foundation behind the experience.
Two-sided
Marketplace
Azure
OpenAI
Azure
Hosting
Controlled
CI/CD
Client
Allegro
Sector
Legal services · UK
Engagement
Fixed-bid · Delivered
Platform
Two-sided marketplace
A legal marketplace needed trust, structure and control
- Clear client journey
- Structured lawyer opportunity flow
- Operational governance
Four design constraints
- Requirement ambiguity
- Fragmented journeys
- Limited admin visibility
- Security & phased extensibility
What Aykan delivered
Marketplace experience
Structured job creation, proposals, messaging and notifications.
AI-assisted capture
Azure OpenAI helps convert client input into clearer legal opportunity data.
Governed administration
Operational visibility across users, interactions and marketplace activity.
Azure hosting & DevOps
Azure App Services, Application Insights and controlled CI/CD delivery.
Microsoft-powered engineering foundation
React · Sharetribe·Client, lawyer and admin journeys
Azure OpenAI·AI-assisted requirement capture
Azure PaaS App Services·Managed hosting and controlled operations
Application Insights·Telemetry and application visibility
Azure DevOps · CI/CD·Repeatable release and platform change control
Connected platform model
Guide
Capture client needs
Structure
Create clearer listings
Connect
Enable proposals & messages
Observe
Support admin & app visibility
Evolve
Release controlled improvements
Delivery and value
Plan
Clarify stories and priorities.
Engineer
Build marketplace and intelligence flows.
Validate
Review, test and approve.
Operate & evolve
Use telemetry and backlog-driven releases.
For clients
A guided way to express legal needs.
For lawyers
A clearer proposal and communication flow.
For Allegro operations
Governed oversight across platform activity.
For product teams
Azure observability and repeatable CI/CD.
Transparent roadmap
Stage 1
Delivered foundation
Marketplace, AI capture, messaging, admin oversight.
Stage 2
Validated priorities
Confirm post-launch backlog.
Stage 3
Platform evolution
Payments, integrations and future services.
Stages 2 and 3 represent planned roadmap considerations.
Build marketplaces that guide, govern and evolve.
Aykan combines intelligent product thinking with Microsoft-powered application engineering to help regulated marketplaces operate today and evolve through validated future stages.
